Diploma in Advertising and Public Relations Management 1 Year

Duration: 1 Year
Type: Diploma
Eligibility:10 th /10+ 2 OR ANY GRADUATE

A one-year diploma in advertising and public relations management is a practical course that combines the values of public relations (PR), corporate communication, advertising, and PR. It also includes creative and graphic design, as well as soft skill and professional training.

At Edu Brain Academy, you learn how to advertise a product and then maintain that image in the mind of the masses for a longer time. This course is about both advertising and public relations. So, the aim is to prepare you in a way where you can master both, creation and maintenance of a strong bond and image with the pubic as well as applying tactics to persuade the public to buy what your organization sells and that is basically what there is to public relations and advertising.

The key Features:
  • Knowledge of global dimensions of communication and media.
  • Devising digital marketing strategy for B2B and B2C brands.
  • Comprehensive knowledge of integrated marketing.
  • Technical proficiency to grow in the field of event management.
  • Understanding the nuances of specialized PR in different sectors.

Learning Outcomes

Some learning outcomes for public relations include:

  • Describing the communication discipline and its central questions
  • Employing communication theories, perspectives, principles, and concepts
  • Creating messages appropriate to the audience, purpose, and context
  • Critically analyzing messages

Some learning outcomes for advertising include:

  • Discussing the meaning and nature of different types of advertising for various mediums
  • Understanding the role and importance of advertising in society
  • Differentiating between advertising and publicity
  • Understanding the overall role advertising plays in the business world
  • Understanding advertising strategies and budgets
  • Identifying and understanding the various advertising media

After completing a diploma in advertising and public relations management, you can pursue a number of jobs, including:

  • PR manager
  • Copywriter
  • Social media marketer or manager
  • Employee relationship manager
  • Production team member
  • Creative team member
  • Media or community relationship manager
  • Journalist