How to start your own clothing brand?

Starting your own business can be a tedious and overwhelming process, especially if you don't know what's going on in the market. We've received plenty of requests on sharing the process of how to start your clothing brand.So for this video, we are going to break it down for you guys.

Getting started:

Starting a business can be pretty scary, but at the same time very motivational; it's fascinating to create something that's genuinely your own. But sometimes it can be a bit difficult to know where to start, especially when you are a beginner and have never run a business before. Remember that it is not impossible to do so. Getting a fashion degree before starting a company would give you knowledge of the industrial processes and the management part of creating a business. If you are not acquainted with the industry, you better join an online course and get acquainted with how the business works.

Figuring out your brand identity:

The most important thing is to figure out a brand name, which can be a bit tricky. Your brand name and logo must represent your whole brand's identity and style. Next is figuring out your core values what you want your brand to stand for. Lastly, you must figure out the supply chains that were everything from planning to production to the
actual launch and everything in between. The best way to do this is by brainstorming and discussing your ideas with friends,
family, or business partners. Feel free to look at how other brands that you like represent themselves for inspiration. This step will put the focus on your brand.

Sourcing and planning the production:

Sourcing and planning your production another crucial step when you shape your own business. If you're planning on making it a long-term business, you have to consider trademarking your brand. The trademarking process can be pretty challenging because there are many legal terms and conditions involved. Please consult with a lawyer and get help for
trademarking your brand. Before sourcing sampling and manufacturing so for the design, you have to design your clothing the product you want to create, and if you don't need to have any education or fashion background or hire a fashion designer for your business. Sourcing is the foundation for your design. Find the fabrics that you're going to use, the
packaging you're going to ship it in, and tags. In the process of sampling fabrics, try to find something that matches your standards. Quality-check everything and make sure that it fills your expectations and the quality
that you are looking for. Make sure you can trust these factories and the people that are working there. It's even better if you have the opportunity actually to visit your factories. It would be a great learning experience to know how the industry works.

Logistics and distribution

Many to be entrepreneurs are unfamiliar with this part, but as a start-up, you must be capable of handling the distribution and logistics on your own. If that isn't feasible, you can always outsource it to a logistics facility which will handle all your shipping and returns for you. But keep an eye on what is coming in and out and know how the orders are processed
and distributed. Make sure shipping prices don't become expensive than you intended.

Sales Channels:

You need to have a platform where you are going to sell your products. It could be Instagrammed, which many people have nowadays; there's Shopify, Amazon, Flipkart, and so many other platforms that can be your sales channel. Though there's so much to choose from, there's so much you can do with your unique website. Make sure to design it as well, which can be time-consuming. If you're notthat tech-savvy, perhaps you would want to hire someone who will do it for you or use templates already on hosting sites like WordPress or Wix. Marketing plan and sales: Before you start selling your products, you need to shoot the products and create a marketing plan so that people will know about your products. You can do this in multiple ways like social media marketing (Facebook Ads, Instagram Ads) or Google Ads orsponsored posts. There are so many ways to do marketing nowadays, and you shouldn't miss out on any of them. The more boring stuff, such as policies to accounting and taxes, is different for every country. If you don't know anything about accounting
and taxes and all those legal things, when you start a business, do learn about it take a course. Your tax office in your country has a lot of information for new business owners, but it's imperative so that you don't end up being fined for tax fraud. Now I suppose you have all the tools you need to start your business, which is brief. We could go so in-depth with all these topics, and we hope everyone found this helpful.
Goodluck with starting your businesses!


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